Skip to content

Blog

AI Strategy

Practical articles on AI and the cloud it runs on, for people who'd rather have specifics than buzzwords.

AI Strategy · 10 Jun 2026

No-Code AI Tools Like Lovable: When They're Enough, and When They're Not

No-code AI builders like Lovable are great for prototypes. But a prototype that quietly becomes load-bearing is where the trouble starts. When to build it yourself, and when to bring in help.

Read the article →

AI Strategy · 10 Jun 2026

The 2026 AI Model Landscape: Which One Should Your Business Use?

Claude, GPT, Gemini and Grok are closer than the marketing suggests. What each is good at, what they cost, and why the smart move for most businesses isn't picking just one.

Read the article →

AI Strategy · 10 Jun 2026

How to Maximise the ROI on Your AI Project (and Land in the 5% That Works)

Most AI projects never pay off, and it's almost never the technology's fault. The four decisions, made before any code is written, that separate the projects that return money from the ones that quietly stall.

Read the article →

AI Strategy · 10 Jun 2026

Train or Fine-Tune Your Own AI Model? When It's Worth It, and When It Isn't

'Should we train our own AI?' is usually the wrong question. A plain guide to the difference between training, fine-tuning and just using your own data, and when each is actually worth it.

Read the article →

AI Strategy · 10 Jun 2026

Should You Run Your Own LLM? When Self-Hosting Pays Off, and When It Doesn't

Self-hosting an AI model sounds cheaper and more private. Usually it's neither. A business-first guide to API vs managed vs self-hosted, and the costs people forget to count.

Read the article →

Free download

The AI Adoption Playbook

If you're reading up before making a move, start here: picking a use case, getting your data ready, and what AI actually costs to run.

Get the playbook